ABOUT



CORVUS
noun \ˈkȯr-vəs\
: a small constellation adjoining Virgo on the south

CRUX
noun \ˈkrəks, ˈkru̇ks\
: an essential point requiring resolution or resolving an outcome

with love,
CORVUS 十 CRUX



CORVUS + CRUX is the rebirth of American born designer Alex London. Based out of NYC, CORVUS + CRUX possesses a deep need to to capture the images seen in the darkest and most beautiful parts of the human mind. To that end, the label uses less than conventional techniques to achieve each vision. Our lead designer, Alex London began designing formally at the F.I.T Pre-college program at fifteen. Alex attended Parsons and held various internships before a chance encounter with another designer allowed a mentor-ship that created the foundation, skills, and drive for Alex to pursue a solo career. In the fall of 2010, Alex officially created the signature label “ALEX LONDON.” However, after several years of business Alex was no longer affiliated with the original label. In the spring of 2013 the designer was tempted to move on under a new brand. CORVUS + CRUX is the product of this renewal in life and in art, with the staples of collections that evoke the dark, dramatic, and ethereal. Long flowing gowns and high collars evoke a sense of the grandeur, while low necklines, low backs, and beautiful fits accentuate the beauty of the feminine form. Each piece is sculpted with unconventional techniques and individual care to play with the strengths of each fabric.